As the winter weather slowly approaches, we'd love to share with you what we've been working on this summer - including collaborations, trends and news from Phoenox. After a summer full of new launches and exciting changes, we're ready for the Autumn (and Winter) seasons!
Company News
At Phoenox, we’re proud to continue manufacturing in the UK and supporting the people, skills and jobs that keep British manufacturing thriving. For us, sustainability is about making thoughtful choices every day — from how we produce our products to considering our carbon footprint and using more sustainable methods wherever we can.
We’re also excited to be in the process of opening our brand-new 70,000 sq ft distribution centre in Barnsley. This is a huge step forward for the business, creating new jobs and introducing state-of-the-art processes to help us work more efficiently and continue delivering the best for our trade customers. There’s lots to look forward to, and we’ll be sharing more about this exciting move in the coming months.
Exciting Collaborations
It’s been an exciting year of collaborations at Phoenox, from our first very first Aura cloth collaboration with UK-based artist Sally Swannell, to our new coir launch with Morris & Co, and our washable rug collection with Living Etc. Heading into the Autumn months, we've launched Graham & Brown washable rugs, with more exciting partnerships on the horizon.
We’ll be sharing more about these creative collaborations and the beautiful collections we’ve created together in a dedicated space coming soon.
My Mat Rebrand
MadeNorth, a rebrand for our much loved My Mat brand has launched. Introducing Made North, after almost 8 decades and millions of customers, a new brand is launching at Phoenox. Created to replace our My Mat & My Rug brand, Made North has the same quality, craftsmanship and design expertise you expect from us, with a brand new feel. We're proud to manufacture our products here in Yorkshire, with decades of experience in manufacturing, and we fell that our new name 'Made North' reflects this. You can expect to see this transfer through all existing My Mat and My Rug products on your shelves.
Trending for Autumn
When designing our Autumn Winter collection we’re looking at the colour palettes and design trends shaping the season. Neutrals, warm earthy tones and shades of browns continue to demonstrate their longevity, while nature-inspired designs, including florals, hearts and animal motifs, bring fresh appeal to the home.
These trends offer an opportunity to refresh seasonal collections and retail displays with designs that balance customer appeal, versatility and everyday practicality.
Product Performance
At Phoenox, we’re always looking at how product performance, customer preferences and changing lifestyles can shape our collections. Within Origins, the Scallop Elsie has emerged as a strong performer, while the Classic Sisal Rug continues to feature consistently in our weekly top 10, demonstrating the enduring appeal of versatile, timeless designs. Within the Hug Rug range, we’ve responded to evolving customer needs with the introduction of circular rugs and an extra-long 3-metre runner. These additions reflect the growing demand for adaptable designs that work across modern living spaces, offering our trade customers fresh opportunities alongside established bestsellers.
Meet the Team
We understand how important it is for our buyers to have easy access to their dedicated account manager. Our experienced team is committed to providing expert product knowledge, tailored guidance and ongoing support to help you make informed decisions and grow your account with Phoenox.
Visit the new Meet the Team page to find your regional representative, learn more about the team and connect with the right person for your business.
It’s been an exciting period of growth and development at Phoenox so far this year, and we’re looking forward to building on this momentum over the coming months. From our continued investment in UK manufacturing and our new distribution centre in Barnsley to our growing portfolio of collaborations and product developments, there’s plenty to look forward to.
We’d like to thank our trade customers for their continued support. We value the partnerships we’ve built and remain committed to working closely with you, supporting your business and identifying new opportunities for growth together.
